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SECURA Auto Insurance Company Profile
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SECURA Insurance was founded in 1900 after a cyclone tore through the town of New Richmond, Wisconsin destroying many homes and businesses. Realizing the entire region was unprepared, 135 members of the township decided to start an insurance company to protect them from any future natural disasters that might come their way. Their new company, the Farmer's Home Mutual Hail, Tornado, and Cyclone Insurance Company of Seymour, Wisconsin remained the most popular insurer in the state for many years after. Capitalizing on the fear of residents all over Wisconsin who had witnessed or been affected by the storm, the company garnered many new policies in its first years of business. As luck would have it the company did not face a large natural disaster like the one which inspired its founding for many years, and was able to take the many gains it had made from customers and reinvest it in to expanding and improving the company. Eventually the Farmer's Home Mutual expanded so large it decide to rebrand itself so in 1986 it was renamed SECURA. It is now a super-regional insurance carrier with offices in multiple states, and processes over $250 million dollars in gross premiums per year.

Quick Facts for SECURA Car Insurance

  • Founded : 1900
  • HQ : Appleton, Wisconsion, USA
  • Auto Insurance : YES
  • Health Insurance : NO
  • Life Insurance : NO
  • Fortune 500 : NO
  • **S&P Best Financial Strength : A
  • **S&P Best Credit Strength : A+
  • *A&M Best Rating : AA
  • ***J.D. Power Pricing Rating : N/R
  • J.D. Power Billing and Payment Rating : N/R
  • J.D. Power Policy Offerings Rating : N/R
  • J.D. Power Contacting Insurer Rating : N/R
  • J.D. Power Overall Satisfaction Rating : N/R
  • Customers Completely Satisfied % : 50%